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Staff/Sr. Data Scientist (Ads Analytics)

Coupang

Coupang

Data Science
Posted on Jul 22, 2024

Company Introduction

We exist to wow our customers. We know we’re doing the right thing when we hear our customers say, “How did we ever live without Coupang?” Born out of an obsession to make shopping, eating, and living easier than ever, we are collectively disrupting the multi-billion-dollar commerce industry from the ground up and establishing an unparalleled reputation for being leading and reliable force in South Korean commerce.

We are proud to have the best of both worlds — a startup culture with the resources of a large global public company. This fuels us to continue our growth and launch new services at the speed we have been at since our inception. We are all entrepreneurial surrounded by opportunities to drive new initiatives and innovations. At our core, we are bold and ambitious people that like to get our hands dirty and make a hands-on impact. At Coupang, you will see yourself, your colleagues, your team, and the company grow every day.

Our mission to build the future of commerce is real. We push the boundaries of what’s possible to solve problems and break traditional tradeoffs. Join Coupang now to create an epic experience in this always-on, high-tech, and hyper-connected world.

Job Overview

The Growth Analytics team brings this data together to generate actionable insights, answer complex business questions, and help us deepen our understanding of Customers. As a Senior/Staff Data Analyst of the Growth Analytics Channel Intelligence team, you will focus on Paid Marketing Channel such as Search Ads, Display Ads performance and optimization, including conversion tracking by applying various KPI's, along with analyzing the success of A/B and multivariate testing initiatives.

Key Responsibilities

  • Hypothesis Validations - Generate test hypotheses and clearly validate opportunities/recommend actions that can have positive improvements in customer experience and business KPI's.
  • Test Analysis - Drive proper A/B analysis with statistical rigor and perform cohort studies to answer "why?" on test result drivers. Ideate more complex tests from an analytical and insightful reporting perspective
  • Tell a Concise Story - At completion of Tests, build timely, compelling, fact-based test recaps that strongly communicate the business 'story' behind the data and test outcomes
  • Communicate Results - Identify successes, failures, trends, and effectively communicate these findings to the organization. If test results are positive - analyze KPI improvements in pre/post A/B test
    roll-outs; if results are negative - perform driver analysis to recommend next iteration of that test

Qualifications

  • Bachelor's degree in Quantitative field (Statistics, Engineering, Business), or equivalent experience
  • Has experience with SQL, Python, and R/SAS or any statistical package
  • Has experience working with Big Data technologies like Hadoop, Spark, and Presto
  • Strong critical thinking and detail-oriented with an aptitude for solving unstructured problems
  • Data visualization (e.g., Tableau, Qlik, Looker, Power BI)
  • English desirable, Korean mandatory

Preferred

  • Master's degree in Quantitative field (Statistics, Engineering, Business),
  • Has experience in E-commerce product analytics

Recruitment Process

  • Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview – Offer
  • The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances.
  • Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage.

Details to Consider

  • This job posting may be closed prior to the stated end date for application if all openings are filled.
  • Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application process.
  • Coupang does not discriminate against disabled applicants or those with veteran status.
  • We are proud to offer equal opportunities for all applicants.

Privacy Notice

  • Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice is located below.

https://privacy.coupang.com/en/land/jobs/

Document Return Policy

  • This notification is given pursuant to Article 11 (6) of the Fair Hiring Procedure Act.
  • A job applicant, who has applied but not been finally selected for a position at Coupang (the “Company”), may request the Company to return his/her hiring documents submitted pursuant to the Fair Hiring Procedure Act. However, this will not apply where the hiring documents were submitted via the website of the Company or e-mail, or where the job applicant submitted those documents voluntarily without a request from the Company. In addition, if the hiring documents were destroyed due to a natural disaster or any other reasons not attributable to the Company, such documents will be deemed to have been returned to the job applicant.
  • A job applicant who wishes to request the return of his/her hiring documents pursuant to the main sentence of paragraph 2 above should fill out a “Request for Return of Hiring Documents” [Annex Form No. 3 in the Enforcement Rule of the Fair Hiring Procedure Act] and submit It by email (recruitingops@coupang.com). In such case, within fourteen (14) days from the date of identifying the receipt of the request, the Company will send the hiring documents to the job applicant’s designated address via registered mail. Please be informed that the job applicant is required to pay the postage on the registered mail.
  • In preparation for a job applicant’s request for the return of hiring documents pursuant to the main sentence of paragraph 2 above, the Company shall retain the original hiring documents submitted by the job applicant for 180 days from the completion of the recruiting process. If no request is made until the end of this period, all his/her hiring documents will be destroyed immediately in accordance with the Personal Information Protection Act.
  • Hiring may be restricted in case the legal qualifications required for hiring and work performance is not met.

Equal Opportunities for All

Coupang is an equal opportunity employer. Our unprecedented success could not be possible without the valuable inputs of our globally diverse team.