Role Purpose

Senior BD Specialist is a key driver of Rocket Now Japan’s commercial growth. This role is responsible for expanding brand partnerships, generating revenue through Ads and co-marketing initiatives, and owning the end-to-end execution of Business Development projects.

This position goes beyond proposal or sales activities and carries full ownership for execution quality, performance outcomes, and operational excellence.

Key Responsibilities

1. Business Development Project Ownership

• Lead end-to-end execution of BD projects, including SPAIS, Co-Marketing initiatives, and Ads solutions.
• Manage the full project lifecycle: planning → proposal development → brand-side negotiation → internal alignment → execution → monitoring → performance analysis.
• Ensure stable and on-time project launches that meet quality standards, internal processes, and compliance requirements.

2. Brand Partnership Management

• Act as the primary point of contact for brand-side marketing and BD managers (working-level to mid-level stakeholders).
• Lead negotiations on budget allocation, campaign structure, creative assets, and performance expectations.
• Identify upsell opportunities and new collaboration initiatives to deepen existing partnerships.

3. Revenue & Pipeline Management

• Build, manage, and grow revenue pipelines for Ads, co-funded promotions, and brand growth programs.
• Drive upsell conversations to expand campaign scale, frequency, and scope with existing brand partners.
• Forecast pipeline performance accurately while identifying and mitigating commercial risks.

4. Cross-functional Leadership

• Work closely with Account Management (AM) teams to ensure store-level readiness and campaign accuracy.
• Collaborate with Tech, Back Office, Finance, and Marketing teams to deliver projects seamlessly.
• Provide structured feedback to the Team Lead on brand insights, execution issues, and emerging opportunities.

Success Metrics

Execution Excellence

• Number of BD projects successfully executed (SPAIS / Co-funded / Ads).
• Percentage of projects launched on time without critical execution errors.

Commercial Impact

• GMV uplift, campaign ROI, and overall revenue contribution.
• Ads pipeline performance, including lead volume, conversion rate, and revenue generated.
• Contribution to CAC efficiency improvement and customer retention.

Collaboration & Quality

• Quality of cross-functional collaboration (speed, issue resolution, and alignment).
• Brand partner satisfaction, repeat campaign rate, and long-term partnership retention.

Ideal Candidate Profile

Must-Have Qualifications

• 4–7 years of experience in Business Development, Consulting, Account Management, Partner Marketing, or other commercial roles.
• Proven experience leading cross-functional projects with strong ownership.
• Strong communication and negotiation skills with brand or partner stakeholders.
• Ability to thrive in a fast-paced, execution-driven environment.
• Business-level Japanese (English proficiency is a plus).

Preferred Qualifications

• Experience in F&B, retail, delivery/marketplace platforms, or digital marketing.
• Understanding of Ads products, performance metrics, and co-funding models.
• Demonstrated track record of delivering measurable commercial results.

留意事項

• 本求人は、募集枠が充足された場合、掲載終了日より前に募集を終了する可能性があります。
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• 入社時または入社後の業務内容・職位は、候補者の経験や事業上の必要性に応じて変更となる可能性があります。変更後の職務内容・職位については、特別な制限を設けないものとし、入社前に適切なタイミングでご案内いたします。
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